The formal signing of the last nike heels few weeks, while working towards a new Nike shoes, on the one hand to intensify production of the new ads. But some of the company executives still feel the hearts of the mark, so they are included in the contract so that some of the terms: If three years after signing the contract, Jordan can not enter the All-Star United and ALL-NBA - double standard - has the right to suspension of manufacturing, "Air Jordan shoes." Even Michael Jordan can do the above conditions, but if the signing of the third year, this shoe sales has not exceeded $ 3 million, the company is still entitled to terminate the production of such shoes. Falk said: "In 1984, Nike made this decision is very bold, so write such a provision in the contract is completely understandable."
First pair of "Air Air Jordan" shoes did not fly. Because in a hurry, no time to design one pair of Nike's new shoes, they just kind of sports shoes of the original color of some slight changes. In fact, this pair of shoes looks very bulky, nike high heels and does not light, and its name is a different galaxy. No wonder the public is not allowed Jordan Squadron coach started to wear this pair spent a lot of money "boots."
This pair of shoes produced the greatest sensation may also precisely because of the Bulls coach ban. In line with the Nike Jordan design for the second double "Qiaodan Fei" and shoes, Jordan shot commercials, the film has such a lens ring following Jordan stand basket, shot from his feet slowly pushed to the upper body, to slow-motion approach the performance of Jordan and jump straight on, whipped the ball in the basket in a series of actions. In the lens is coupled with the commentary "on October 15, Nike created a pair of basketball shoes with revolutionary, which can only be regarded as Nike's promotional tactics point scale from 1984 to 1986, Nike the company invested a total of $ 5 million publicity Nike Heels for Women "Air Jordan shoes."
Since 1980, Nike has been nike heels no real big basketball star, so they are sincere, because they are now badly in need of a "flagship" products to help them gain a firm foothold on the basketball court. After several planning, Nike to Jordan and his parents presented a surprise gift. This gift is a small dish of beautifully crafted film. The whole film is one known as "jumping" of the song. The sound of the song, the beauty of Jordan on the basketball court is unrestrained action figure produced for the beautiful picture, coupled with the interpretation of the song, exciting. MTV to make this excellent Jordan realized his first real performance in the field of how exciting, how contagious. The first time he was himself deeply moved.
Jordan recalls the old couple, Michael nike high heels is very excited after watching this MTV decided to immediately sign a contract with Nike. But brokers said that some details still need to deal with the company, which is a very important issue is how to name this new pair of shoes, Nike knew that if this pair of shoes simply named "Michael Jordan", that They may be very effective logo.
Rob Stewart, vice president of Nike and Michael Jordan's agent, Sergio Falk is a good friend. One afternoon, two men sitting in Falk's office gossip. Stuart Searle accidentally said that "air" word, Falk eyes lit up, suddenly thought of "flying trapeze Jordan" named Nike's new products. Because the "night" not only reflects this new pair of shoes of the production process and style, but also can reflect the personal style of play Jordan. In fact, the inspiration not only to Falk's shoes took a good name, inadvertently also took the very image of Michael Jordan's nickname. Since then, like "Magic = Johnson", like "night" has Nike Heels for Women become synonymous with Jordan.
In 1984, Michael Jordan nike heels Chicago Bulls signed to buy a time when popular sports shoes market. To keep fit, a lot of Americans playing cricket, riding his bicycle, which makes a variety of surge in demand for special shoes. While consumer tastes have played a considerable change in the 1970s they began to hate that look lifeless dynamic nylon shoes, and turned to look for more fashionable, better reflect the value of their shoes.
Changes in the market so many shoe companies to be inadequate, stumbling gait. Nike is one of them. In fact, in 1983, Nike's sales revenue reached $ 700 million, has more than 70 years of great success as the world famous Adidas. But after the second year, its sales revenue has rapidly declined. For a time, people talking, Nike will be bankruptcy rumors spread around. At this point, "happy" magazine back board has a nike heels surprising news: Nike will pay $ 2.5 million purchase of a novice NBA five years, "the right shoes."
Jordan Jordan's agent 戴维法尔克 want more money too, he sports shoes manufacturers may also not request the most demanding: to Jordan to provide a pair of shoes, a sports fir, faithfully reporting more sales out of every pair of shoes, a huge marketing expenses. And tennis stars as they were trading the same. To this end, Kang Weisi refused, Adidas rejected, most of the sports shoe company has rejected such a request. However, there are still several companies obsessed ghost in general, that Jordan can make consumers believe that they produce the best sports shoes in the world. The first to come to the SPOT Potter companies. This small company is unable to pay huge compensation to Jordan in advance, but promised to join them is preparing to launch Jordan's "Jordan" series of sports shoes Nike Heels for Women of the profits. NIKE Nike is another company.
Although Haas Rumsfeld acknowledged, Air nike heels Jordan 9 and did not get much from the breakthrough performance, but with a new pair of shoes or a tooth-like structure in the end, so your feet can be better fixed in the shoes of. And Haas Rumsfeld also acknowledged that he was Air Jordan 9 favor with Canada, he later said: "Air Jordan 9 just in time for Michael's retirement, it became the first pair is not in the game through the Michael Jordan shoes. But in the center of United Airlines before the statue on the trapeze that respect, he is wearing these shoes, when the statue is responsible and contact me, asking me which pair of shoes on the statue appear more appropriate, I thought, it is recommended that the Air Jordan 9, after all, this is the first pair of shoes after retirement, the most symbolic and memorable. Later, Michael told me that he would like the baseball field wearing the familiar Jordan shoes, so we again transformed into a baseball Air Jordan 9 shoes. "
The first year of release, including the familiar nike high heels bull color color, such as white / black / red and black / dark charcoal / red. Air Jordan 9 and also released a variety that we often see in the later color, the most famous, most sought after by fans, and has not been engraved a color is white / black / blue North Carolina, which makes Jordan who recalled the legendary University of North Carolina career. In order to meet some fans of Michael Jordan shoes, casual tastes, a black / olive green / red color of strawberries can be to get Air Jordan 9 release, but did not get a strong response. 2000, Air Jordan 9 released when the first wave engraved, this olive-green color still nobody cares. Shoe fans are more concerned about white / black / red color and some Rrtro + return new color, including light gray / dark gray patent leather special edition and refreshing white / French Blue / gray nike jordan heels color.
To some extent, Air Jordan 9 real value is reflected nike heels in the baseball field.
Use the words of designer Tinker Hatfield, it is the beginning of Michael Jordan to conquer the world. Although Jordan had just retired from basketball games to begin his childhood dream of professional baseball career on, although he seems to have been impossible to go beyond the original scenery of the Olympic Games, but are not deter Jordan in 1994 became a symbol of worldwide figure, with his own legendary status of business income and are pushed to a new level. Mark Smith in the artist's help, Air Jordan 9 to Jordan to the world, and basketball with Michael Jordan's emergence as a global movement.
Air Jordan 9 has a smooth and simple shoe, originally released, it is the vast majority are white / black / red color. However, the details of the nike high heels design of these shoes is the most out of color, heel at the "Earth" logo make these shoes the idea of globalization has been fully embodied. The end of the forefoot in large part are in German, Japanese, Swahili, Russian, French and Italian to make the word or words, but also underscores the whole world of flavor pair of shoes. Hatfield explains, "When we began the development of Air Jordan 9, Michael just go to Asia to participate in Nike's promotional activities, so this shoe more or less affected by the Asian culture. Soles reflect the world of many languages thinking, when Michael Jordan is no longer merely an American hero, is a hero fans around the world. heel marks the first time at night and the earth together, a symbol of the entire nike jordan heels planet over the flying trapeze. "
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