May Day, love to help launch the nike high heels group "A pair of original 528 yuan of Nike shoes, buy only 128 yuan," the buy activity, and promise "guaranteed authentic, a penalty three", low prices and solemn commitment to attract nearly ten thousand people, ten thousand pairs of Nike shoes are sold out. However, consumers get the goods, they noticed that the insole of the materials, workmanship and genuine are very different, the "Nike" is not genuine. It is learned that love is the event to help groups with the seller, "U.S. goods emergency home" cooperation.
Currently, the deception of consumers buy Nike shoes QQ group has been formed to "buy appeal group," It is reported that members had reached 200 people. Some consumers to reflect, when discovered, after being cheated, and love to jordan heels help network customer service call, love to help network insisted that the shoes are really customer service, and commitment to a penalty three evaded. And also reported that the reporter linked to the seller, "U.S. goods emergency home" Taobao's customer service, the other admitted that the shoes are fine imitation, not genuine. The love to help answer online before its "guaranteed authentic, a penalty three" commitments in sharp contrast.
Currently, the "U.S. home goods urgently," Nike shoes Offered Record in love to help network to view the records disappear. Microblogging, nike jordan heels some consumers said angrily, "This is blatant fraud ah."
As agencies directly under the nike high heels Ministry of Commerce, October 29, 2010, China International Electronic Commerce Center launched the industry for buy buy site credit qualification and classification standards, which is China's first e-business models for buy new oversight measures.
Reporters platform certified by China Commercial Credit web site, search for "love to help network", the results showed no certification.
"This certification and rating measures were not mandatory, the voluntary nature of the market." 9, the Chinese deputy general manager of platform business credit, China International Electronic Commerce Center Certification buy site jordan heels Shihong Yu, deputy director, said in an interview.
"Regular buy site usually opt certification system." According to Shi Hongyu, currently has 53 domestic buy site certified, there is no overwhelming majority of certified individuals or small companies to set up the website.
However, Shihong Yu also said that as a third-party oversight, the China International Electronic Commerce Center have no real powers of the administrative penalty can only be rated by credit qualification and buy the market to regulate behavior.
The industry also said that because the nike jordan heels virtual network and the broad nature of the communications sector regulation up is not realistic.
Some scholars have pointed to low-wage workers and jordan heels environmental costs at the expense of the foundry trade in exchange for prosperity prosperity and GDP is not the real national wealth and economic prosperity is only a "poverty growth", this "sweatshop "model unsustainable.
Nike shoes in Vietnam is only OEM base, while Chinese enterprises have to stage their own brands
Though the Nike shoes in Vietnam's largest production base, but with the "Vietnam Manufacturing" itself has nothing to do
According to media reports, the contract on behalf of Nike sports shoes worldwide over more than 100 factories, including Pou, Winterthur, Qing Lu, Kwong-wing, etc. Taiwan; Korean businessmen have T2, Sanyo, these foundries spread jordan heels for women in Asia, China, Vietnam, Indonesia and other places. Starting in 2005, holds 5.5% of the production of Nike Winterthur Group took many orders to Vietnam, China, and large-scale expansion of processing plants in Vietnam, four production lines, has also invested more than ten million U.S. dollars building a new factory in Vietnam .
In 2005, Nike, the world's largest OEM factory in Vietnam, Pou Chen Group's production capacity is rapidly increasing. In the ensuing years, Winterthur, and Pou have increased investment in Vietnam. Can be seen, the so-called Nike Nike shoes in Vietnam manufacturing only the foundry business will be transferred to the production cheaper jordan high heels in Vietnam only, and Vietnam to enhance its manufacturing capacity is not necessarily related.
Earlier, media reports said, a pair in the U.S. nike jordan heels retail price of $ 100 Nike shoes material costs only $ 15.67, ex-factory price in China's factories is only $ 24.71, including $ 2.58 in direct labor costs, management fees $ 4.56 and 1.9 U.S. dollars plant profits. When this pair of Nike shoes factory price $ 24.71 shipped to the United States, Nike shoes wholesale price as this $ 52.03, when the shoes to reach the hands of consumers, when prices have been as high as $ 100.
It is estimated that in the value chain, Nike shoes, brand and sales channels of premium costs and benefits accounted for 70% of the total price, and the Chinese factories producing Nike shoes, value added (including direct labor costs, management fees and factory profit) but also add up the proportion of 9%.
"Sweatshop" model is not sustainable, at the jordan heels expense of the cost of labor rights and the environment
In fact, precisely because domestic companies to international brands including Nike, including OEM companies can do to get a small profit, so that companies do not have enough profit margin to digest any wage increase cost pressures. On the contrary, foundry companies in order to survive, we must drive down labor remuneration, at the expense of the interests at the expense of workers.
Another consideration is the environmental cost. In the foundry trade, there is a virtual form of pollutant transfer from this virtual form of pollutants generated in the process manufacturing OEM products and wastewater discharges, emissions and solid waste, ie industrial waste. These pollutants are to enjoy the import of goods transferred to the country's exporters of manufactured goods, China has become a kind of hidden jordan high heels behind the foundry trade costs.
As China's manufacturing labor costs nike jordan heels rise, the foundry business to cheaper labor countries (including Vietnam) but the transfer appears to be normal. According to foreign media reports, in recent years, Vietnam is the tax-free, inexpensive land and cheaper labor, and other concessions to attract shoes, clothing and computer chip manufacturers. Vietnamese workers average monthly wages 50 to $ 60, only half of China's coastal manufacturing centers around. Vietnam's appeal is so great, and even Chinese companies are beginning to move to Vietnam.
Nike's annual report data show that over the years, in 2001, China produced 40% of its shoes, ranked first in the country, while Vietnam only to 13% of the share; to 2005, China's share fell to 36% was ranked first in Vietnam rose 26 percent, ranked second; in 2009, tied for first in China and Vietnam, are 36%; to 2010, Vietnam more than China, 37%, China relegated to the second, 34%.
However, the data can be seen from the above, jordan heels Nike foundry business is only part of the transfer to Vietnam, China still accounted for 34 percent ratio. Especially in China, "labor shortage" intensified the moment, this part of the relocation of low-cost foundry services have limited impact on domestic employment.
Nike shoes can do to earn a modest profit foundry, "sweatshop" model is not sustainable
Nike and other international brands to OEM, Chinese companies usually only make a small profit
Nike praised the industry is its "asset light operating" mode, that is, manufacturing and retail distribution outsourcing (OEM), its design is focused on developing and marketing business. This "asset-light operation" mode can reduce the company's capital investment, particularly in the production areas of large investment in fixed assets, thus improving return on capital. In this "asset light operating" mode, even the local Chinese jordan high heels manufacturing enterprises, from the production of Nike shoes, the profits are quite limited.
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